If your impression of “Wix” is still stuck in the world of basic drag-and-drop store builders, it’s time for an upgrade. Wix Studio offers a powerful, professional-grade e-commerce solution—engineered to scale, simplify, and supercharge your online business.

Here’s how our team at The Pixel Room leverages Wix Studio to create seamless, dynamic, and secure e-commerce experiences:

All-in-One Business Essentials—No Plugins Required

Wix Studio comes packed with robust, built-in tools that eliminate the need to rely on external apps:

• CRM: Capture leads via forms or live chat, streamline replies from multiple channels, and manage funnels all from one inbox.

• Payments: Securely accept payments from over 80 providers—including major cards, Apple Pay, Tap to Pay on iPhone—and sync them effortlessly.

• Blog: Drive SEO and community engagement via integrated blogging, complete with contributor management, comment tools, and subscription monetisation.

• Multilingual: Translate your site manually or automatically into 180+ languages—while preserving your design integrity.

• Pricing Plans & Memberships: Create one-off or subscription-based offers, complete with discounts and secure payment options.

• Members Area: Let customers create accounts, track orders and wishlists, and access exclusive content.

• Sales & Engagement Tools: Native features like gift cards, abandoned cart recovery, coupons, loyalty and referral programmes, back-in-stock alerts, and customer reviews—built directly into the platform.

Design That Drives Sales

Stand out with fully customisable storefronts, category pages, and checkout flows—designed to match your brand and guide customers intuitively. No coding required, yet infinitely flexible.

Reach More Customers, Better

Omnichannel features let you connect your shop to social platforms, POS systems, and even a branded mobile app—all synced to a single inventory. With built-in support for multi-currency payments, 180+ language localisation, and automated shipping and tax settings, you can sell internationally with ease. Plus, seamless integration with dropshipping and print-on-demand suppliers means you can launch products quickly without the hassle of managing stock or logistics.

Business Management Made Easy

Handle orders, logistics, and analytics from one intuitive dashboard—on any device. Use built-in automation to recover carts, trigger alerts, and craft customer journeys—all while monitoring insights to boost decisions. Set custom roles and permissions for your team to keep workflow smooth and secure.

Why Wix Studio Outshines Shopify & WooCommerce

If you’re comparing platforms, here’s where Wix Studio really stands apart:

• Design flexibility – Wix Studio gives you full creative control without needing a developer. Shopify limits you to templates unless you invest heavily in custom development, while WooCommerce is flexible but requires ongoing developer input and maintenance.

• Animations and effects – Wix Studio allows rich, no-code animations and interactions that bring your store to life. Shopify is very restricted here, and WooCommerce only allows it with custom coding.

• Built-in business functionality – With Wix Studio, you get CRM, payments, memberships, multilingual, loyalty tools, abandoned cart recovery and more—straight out of the box. Shopify relies heavily on paid third-party apps, and WooCommerce is dependent on plugins, which can add cost and complexity.

• Content management – Wix Studio includes an intuitive CMS that’s easy for you and your team to use. Shopify makes major content changes more developer-heavy, while WooCommerce requires technical knowledge or external help.

• Cost effectiveness – Wix Studio offers everything in one streamlined platform with no hidden costs. Shopify often comes with extra charges for apps and themes, and WooCommerce requires separate hosting, plugins, and development resources.

Why The Pixel Room Chooses Wix Studio

Our focus is delivering high-impact, brand-rich e-commerce experiences—without compromising on speed, flexibility, or cost. Wix Studio equips us to:

• Customise every detail—from layout to animations.

• Keep everything in-house—no plugins means fewer points of failure.

• Launch quicker and smarter—without sacrificing reliability.

• Adapt as you grow—scale and expand without platform limitations.

Ready to Boost Your E-commerce with Confidence?

If you’re weighing options—or perhaps worried about relying on Wix—let us show you how it’s not the “DIY Wix” of years past. It’s enterprise-grade, customisable, and designed to scale.

Book a call today and discover why Wix Studio—and The Pixel Room—are the winning combination for businesses serious about e-commerce success.